Experience the future of innovation! Join us on the 8th of May for our Innovation Leadership Programme Demo Day.
09:30 - Welcome
Executive Director
SETsquared Partnership
Marty Reid brings a wealth of experience across innovation, technology, and strategic leadership. He offers deep insight into what it takes to turn big ideas into real-world impact. Marty has held a number of influential roles, including Non-Executive Director at TechSPARK UK and Director at SETsquared Bristol. His previous experience includes serving as Director of Engine Shed and CEO of the Science Research Foundation at the University of Bristol, as well as Centre Director at Future Space, where he supported collaboration between tech entrepreneurs and researchers.
11:00 - Panel Discussion
Regulatory Reform: How Regulation Can Drive Innovation Across the Sector?
CEO
FinTech Wales
Sarah Kocianski is a fintech and insurtech strategist with over a decade of experience across global organisations, scaleups, and startups in the financial services industry. As CEO of FinTech Wales, she leverages her extensive expertise to support and grow the fintech ecosystem in Wales. Sarah has also worked with major banks, insurers, healthtechs, and retailers. Previously, she led Strategic Insights at Founders Factory, guiding fintech investment strategies for partners like Aviva, and served as Head of Competitor Strategy at 11:FS, a consultancy for financial services firms globally.
Partner
Burges Salmon
Martin, an internationally recognised technology, commercial, and financial services lawyer, leads Burges Salmon LLP’s Financial Services practice. He advises clients from fintech start-ups to global banks on technology, projects, outsourcing, regulatory matters, and risk management, and supports businesses across sectors such as retail, logistics, and AI. Active in industry initiatives, including the UK Financial Markets Law Committee’s Fintech working group and Future Finance, he is ranked as a Global Leader in Fintech by Who’s Who Legal and a ‘Band 1’ Fintech lawyer by Chambers & Partners.
Senior Manager
Thistle Initiatives
Anthony, a Senior Manager, became part of the Payments Services Team at Thistle Initiatives in 2023. Prior to this, he spent three and a half years at the FCA, including two and a half years in the Payments and E-money department. Before joining the regulator, he worked as a business consultant for two years. Partners.
Senior Lecturer
University of Bristol
Eleanore Hickman is a lecturer in corporate law and governance at the University of Bristol. She has research interests in financial regulation and digital transformation, particularly in relation to their impact on corporations and society. Eleanore’s interest in the Future Finance project focuses on the law’s role in the increasing use of fintech to serve a broader range of social and economic goals.
"Intrapreneur" Lawyer, Serial Founder and Operator
Adrian is an industry-recognised (Legal 500, Lawyer Hot 100, Tech Nation Rising Stars) "intrapreneur" lawyer turned serial founder and operator, known for strategic vision and financial acumen, with a proven track record in scaling operations, implementing robust governance frameworks, and driving people-centred innovation in highly regulated industries.
09:30 - Welcome

Executive Director
SETsquared Partnership
Marty Reid brings a wealth of experience across innovation, technology, and strategic leadership. He offers deep insight into what it takes to turn big ideas into real-world impact. Marty has held a number of influential roles, including Non-Executive Director at TechSPARK UK and Director at SETsquared Bristol. His previous experience includes serving as Director of Engine Shed and CEO of the Science Research Foundation at the University of Bristol, as well as Centre Director at Future Space, where he supported collaboration between tech entrepreneurs and researchers.
13:30 - Keynote

Founder and CEO
Caywood
Megan is a fintech expert and founder of Caywood, an AI-driven WealthTech platform providing personalised financial guidance. Recognised by Forbes as one of their “30 Under 30,” Megan has held leadership roles at Starling Bank and Barclays, where she advanced digital banking strategies. Her career began at Intuit in Silicon Valley, after which she earned an Exceptional Talent Visa for her contributions to financial technology. Megan has also chaired the Digital, Tech, and Cyber Board at UK Finance and continues to inspire through her work and speaking engagements, driving innovation in the fintech industry.
15:45 - Wrap-Up

Business School - Deputy Dean
Future Finance - Principal Investigator
University of Bristol
Jonathan has worked for thirty years on the competitiveness, innovation adoption, and clustering of financial services and UK FinTech ecosystems. He has collaborated with stakeholders such as FinTech West, and is delighted to be the Principal Investigator for the UKRI/ESRC Future Finance social science innovation adoption accelerator in financial services.
13:30 - Keynote
Founder and CEO
Caywood
Megan is a fintech expert and founder of Caywood, an AI-driven WealthTech platform providing personalised financial guidance. Recognised by Forbes as one of their “30 Under 30,” Megan has held leadership roles at Starling Bank and Barclays, where she advanced digital banking strategies. Her career began at Intuit in Silicon Valley, after which she earned an Exceptional Talent Visa for her contributions to financial technology. Megan has also chaired the Digital, Tech, and Cyber Board at UK Finance and continues to inspire through her work and speaking engagements, driving innovation in the fintech industry.
15:00 - Panel Discussion
Financial Inclusion Through FinTech: A False Dawn or Full Steam Ahead?
Chair
Financial Inclusion Commission
Chris is Chair of TrustMark, the Fairer Finance Consumer Advisory Board, and Cape Claims Services. He is also an independent director of MOSL, a trustee of the Money and Mental Health Policy Institute, and Consumer Counsellor for the Equity Release Council. A former Work and Pensions Minister and MP for Gravesham, Chris has held senior roles in organisations such as the Financial Services Authority, Pay.UK, and HMRC. He has also led national charities including Gingerbread and the Low Pay Unit, and lectured in economics, with honorary professorships at Surrey and Middlesex Universities.
Deputy Chair and Trustee
Ad Infinitum
Larna is a seasoned business consultant with over 30 years of experience across sectors including banking, energy, and regulation. Specialising in economics, customer experience, and market research, she now runs a consultancy helping organisations optimise user-focused strategies. A dedicated community volunteer, Larna has supported causes ranging from education to homelessness, and mentors young entrepreneurs. She is also a member of the FCA Consumer Panel, advocating for fair and inclusive financial practices.
Founder and CEO
Good With
Forward-thinking entrepreneur and intrapreneur with experience that spans every aspect of marketing - from business strategy and innovation through to delivery, user experience, and commercialisation. Today, she employs her technical knowledge, business acumen, and proven leadership capability to drive change and get things done at Good With. Good With is a financial behaviour analytics company, helping lenders lend safely and borrowers borrow safely, through proprietary financial psychological and behavioural risk prediction methodologies - enabling more people to access fairer finance.
Professor of HR Management
UWE
Hazel Conley worked for 13 years in personal banking before leaving the financial services sector in 1990 to enter Higher Education. She worked at Cardiff University, Bristol Business School, UWE, and Queen Mary University of London before returning to Bristol Business School to take up a Professorship in HRM in 2015. Her research focuses on equality, diversity, and inclusion.
Citizens Advice
Jake works as a strategy lead for money and debt at Citizens Advice, where he has led a programme piloting the use of open banking and digital platforms in their debt advice journey. He has worked at Citizens Advice for nine years and has also contributed to policy campaigns such as the introduction of the energy price cap and the mobilisation of Help to Claim – their programme supporting people to make digital and phone claims for Universal Credit. Before that, Jake worked in Westminster as a political adviser and researcher.
Senior Manager (Customer Vulnerability Team)
Nationwide Building Society
With a passion for financial inclusion and specialist knowledge in low mental capacity, cognitive disabilities, and third-party access, she brings over 20 years of experience in customer-driven design to shape and lead strategic approaches and solutions to support vulnerable customers. Her role spans cross-functional collaboration, regulatory engagement, and industry leadership, influencing inclusive product and service development while balancing commercial goals with social responsibility.
15:45 - Wrap Up
Business School - Deputy Dean
Future Finance - Principal Investigator
University of Bristol
Jonathan Beaverstock is an academic social scientist with over thirty years’ experience in innovation adoption, competitiveness, and FinTech ecosystem development within financial services. His research focuses on innovation adoption in financial services, inclusive city-region growth, and the City of London’s global competitiveness.
Jonathan is Principal Investigator for the UKRI/ESRC-funded Future Finance programme, supporting innovation adoption among financial services SMEs to drive productivity and growth. He has collaborated with organisations such as FinTech West and published widely on globalisation, highly-skilled migration, and super-rich capitalism.
Welcome
Marty Reid
Executive Director, SETsquared Partnership
Marty Reid brings a wealth of experience across innovation, technology, and strategic leadership. He offers deep insight into what it takes to turn big ideas into real-world impact.
Marty has held a number of influential roles, including Non-Executive Director at TechSPARK UK and Director at SETsquared Bristol. His previous experience includes serving as Director of Engine Shed and CEO of the Science Research Foundation at the University of Bristol, as well as Centre Director at Future Space, where he supported collaboration between tech entrepreneurs and researchers.
Panel Regulatory Reform Panel
Sarah Kocianski
CEO, Fintech Wales
Sarah Kocianski is a fintech and insurtech strategist with over a decade of experience across global organisations, scaleups, and startups in the financial services industry. As CEO of FinTech Wales, she leverages her extensive expertise to support and grow the fintech ecosystem in Wales. Sarah has also worked with major banks, insurers, healthtechs, and retailers. Previously, she led Strategic Insights at Founders Factory, guiding fintech investment strategies for partners like Aviva, and served as Head of Competitor Strategy at 11:FS, a consultancy for financial services firms globally.
Martin Cook
Partner, Burges Salmon
Martin is an internationally recognised technology, commercial, and financial services lawyer, and leads Burges Salmon LLP’s Financial Services practice. He advises a wide range of clients, from fintech start-ups to global banks, on technology, strategic projects, outsourcing, regulatory matters, and risk management. Martin also works with businesses across sectors like retail, logistics and AI on commercial, IP and data issues. He is involved in industry and government initiatives, including the UK Financial Markets Law Committee’s Fintech working group and with Future Finance. Ranked as a Global Leader in Fintech by Who’s Who Legal, he has also been recognised as a ‘Band 1’ Fintech lawyer by Chambers & Partners.
Anthony Corner
Senior Manager, Thistle Initiatives
Anthony, a Senior Manager, became part of the Payments Services Team at Thistle Initiatives in 2023. Prior to this, he spent three and a half years at the FCA, including two and a half years in the Payments and E-money department. Before joining the regulator, he worked as a business consultant for two years.
Dr Eleanore Hickman
Senior Lecturer, University of Bristol
Eleanore Hickman is a lecturer in corporate law and governance at the University of Bristol. She has research interests in financial regulation and digital transformation, particularly in relation to their impact on corporations and society. Eleanore’s interest in the Future Finance project focuses on the law’s role in the increasing use of fintech to serve a broader range of social and economic goals.
Adrian Shedden
"Intrapreneur" Lawyer, Serial Founder and Operator
Adrian is an industry-recognised (Legal 500, Lawyer Hot 100, Tech Nation Rising Stars) "intrapreneur" lawyer turned serial founder and operator, known for strategic vision and financial acumen, with a proven track record in scaling operations, implementing robust governance frameworks, and driving people-centred innovation in highly regulated industries.
Keynote
Megan Caywood Cooper
Founder and CEO, Caywood
Megan is a fintech expert and founder of Caywood, an AI-driven WealthTech platform providing personalised financial guidance. Recognised by Forbes as one of their “30 Under 30,” Megan has held leadership roles at Starling Bank and Barclays, where she advanced digital banking strategies. Her career began at Intuit in Silicon Valley, after which she earned an Exceptional Talent Visa for her contributions to financial technology. Megan has also chaired the Digital, Tech, and Cyber Board at UK Finance and continues to inspire through her work and speaking engagements, driving innovation in the fintech industry.
Financial Inclusion Through Fintech panel
Chris Pond
Chair, Financial Inclusion Commission
Chris is Chair of TrustMark, the Fairer Finance Consumer Advisory Board, and Cape Claims Services. He is also an independent director of MOSL, a trustee of the Money and Mental Health Policy Institute, and Consumer Counsellor for the Equity Release Council. A former Work and Pensions Minister and MP for Gravesham, Chris has held senior roles in organisations such as the Financial Services Authority, Pay.UK, and HMRC. He has also led national charities including Gingerbread and the Low Pay Unit, and lectured in economics, with honorary professorships at Surrey and Middlesex Universities.
Larna Bernard
Deputy Chair and Trustee, Ad Infinitum
Larna is a seasoned business consultant with over 30 years of experience across sectors including banking, energy, and regulation. Specialising in economics, customer experience, and market research, she now runs a consultancy helping organisations optimise user-focused strategies. A dedicated community volunteer, Larna has supported causes ranging from education to homelessness, and mentors young entrepreneurs. She is also a member of the FCA Consumer Panel, advocating for fair and inclusive financial practices.
Gabriela Isas
Founder and CEO, Good With
Forward-thinking entrepreneur and intrapreneur with experience that spans every aspect of marketing - from business strategy and innovation through to delivery, user experience, and commercialisation. Today, she employs her technical knowledge, business acumen, and proven leadership capability to drive change and get things done at Good With.
Good With is a financial behaviour analytics company, helping lenders lend safely and borrowers borrow safely, through proprietary financial psychological and behavioural risk prediction methodologies - enabling more people to access fairer finance.
Prof. Hazel Conley
Professor of Human Resource Management, University of the West of England
Hazel Conley worked for 13 years in personal banking before leaving the financial services sector in 1990 to enter Higher Education. She worked at Cardiff University, Bristol Business School, UWE, and Queen Mary University of London before returning to Bristol Business School to take up a Professorship in HRM in 2015. Her research focuses on equality, diversity, and inclusion.
Jake Beavan
Citizens Advice
Jake works as a strategy lead for money and debt at Citizens Advice, where he has led a programme piloting the use of open banking and digital platforms in their debt advice journey. He has worked at Citizens Advice for nine years and has also contributed to policy campaigns such as the introduction of the energy price cap and the mobilisation of Help to Claim – their programme supporting people to make digital and phone claims for Universal Credit. Before that, Jake worked in Westminster as a political adviser and researcher.
Kirsty Davies
Senior Manager
Customer Vulnerability Team, Nationwide Building Society
Kirsty Davies is a senior manager in Nationwide Building Society's Customer Vulnerability team. With a passion for financial inclusion and specialist knowledge in low mental capacity, cognitive disabilities, and third-party access, she brings over 20 years of experience in customer-driven design to shape and lead strategic approaches and solutions to support vulnerable customers. Her role spans cross-functional collaboration, regulatory engagement, and industry leadership, influencing inclusive product and service development while balancing commercial goals with social responsibility.
Wrap up
Prof. Jonathan Beaverstock
Deputy Dean, University of Bristol Business School and Principal Investigator, Future Finance
Jonathan has worked for thirty years on the competitiveness, innovation adoption, and clustering of financial services and UK FinTech ecosystems. He has collaborated with stakeholders such as FinTech West, and is delighted to be the Principal Investigator for the UKRI/ESRC Future Finance social science innovation adoption accelerator in financial services.


.jpg)


Why this is important
Limited access to financial services across certain UK communities and regions is not only damaging to specific individuals, it hinders economic growth.
The way people engage with financial services has undergone significant transformation, and an evolving regulatory and technological environment has left vulnerable communities particularly impacted.. As a result, breaking free from poverty is becoming more challenging, with social divides increasing.
We partner with financial service firms, supporting them to navigate this changing environment and find opportunities to increase access to their services, connecting underserved communities to the financial services they need, while supporting growth to their business.

Wider Programmes
We are part of a programme called Next Generation Professional and Financial Services, delivered by Innovate UK and ESRC (Economic and Social Research Council).
This programme aims to help professional service sectors, including accounting and law, and the financial service sectors, including insurance, lending, advisory and payment services, develop and use digital technologies.